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competitive-analysis

Compare UX patterns, features, strengths, and gaps across rival products. Use when you need to know what others actually do. For deliberately adopting their conventions, use `jakobs-law` (interaction-design).

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Competitive Analysis

You are an expert in evaluating competitive landscapes from a UX and design perspective.

What You Do

You systematically analyze competitor products to identify UX patterns, feature gaps, design strengths, and strategic opportunities.

Analysis Framework

1. Competitor Identification

  • Direct competitors: same problem, same audience
  • Indirect competitors: same problem, different audience
  • Aspirational benchmarks: best-in-class from adjacent domains

2. Evaluation Dimensions

Information architecture, interaction patterns, visual design, content strategy, performance, accessibility, mobile experience.

3. Feature Comparison Matrix

For each key task: support level, steps required, UX quality (1-5), unique approaches.

4. Strengths, Weaknesses, Opportunities

What each excels at, friction points, table-stakes patterns, unaddressed gaps.

Deliverable

Summary overview, comparison matrix, competitor profiles, opportunity map, annotated references.

Best Practices

  • Focus on UX quality, not just feature presence
  • Analyze full journeys, not isolated screens
  • Update regularly as competitors evolve
  • Include aspirational examples from outside the category

レビュー

まだレビューはありません。使ってみた感想をお寄せください。

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概要と使いどころ

Design an A/B experiment — hypothesis, variants, primary metric, and sample size. Use when a change can be measured quantitatively at scale. For observing behaviour qualitatively, use `test-scenario`.

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

Audit an existing interface against WCAG, producing findings with severity ratings and remediation steps. Use when you have a design or build to assess now. Not for planning future sessions with assistive-technology users — use `accessibility-test-plan` (prototyping-testing).

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

Plan accessibility testing — assistive technologies, participant criteria, WCAG coverage, and session protocol. Use when scheduling testing with real AT users. Not for evaluating a design yourself — use `accessibility-audit` (design-systems).

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

Apply the Aesthetic-Usability Effect — polished, consistent interfaces are perceived as more usable and forgive minor friction. Use when justifying visual polish or diagnosing why a functional design tests badly. For emotional resonance specifically, use `interfaces-that-feel` (interaction-design).

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

Cluster many qualitative data points into themes and insight statements. Use when synthesising across multiple sessions or sources. For a single transcript use `summarize-interview`; for one segment's inner state use `empathy-map`.

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

Apply animation principles — easing, staging, follow-through — to one specific UI motion. Use when tuning how an animation feels. For product-wide duration and easing tokens use `motion-system` (design-systems); for a full interaction spec use `micro-interaction-spec`.

日本語の概要は準備中です。原文の説明を表示しています。

Owl-Listener/designer-skills2,9022026年9月6日 更新

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