「bus」の検索結果

Dung khi muon bien cach team dung AI thanh mot he thong van hanh — Brand Hub lam nguon su that, chia project theo vai tro, skill chain, data loop, nhip review, va bien an toan cho automation gom phan tang hanh dong, tran chi tieu va kill switch. Kich hoat khi user nhac 'AI marketing OS', 'he thong AI marketing', 'Brand Hub', 'setup Claude Project cho team', 'SOP AI team', 'AI moi nguoi dung mot kieu', 'automation marketing co an toan khong'. Khong dung cho — chi can mot output don le thi dung skill tuong ung nhu 00-ke-hoach-mkt hoac 05-copy-quang-cao; setup do luong thi dung skill 53-tracking-setup.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi designer se lam TREN CANVA hoac Figma va can direction thao tac cu the — chon template base, thu tu thao tac, map tung element vao vi tri, luoi va khoang cach, mau va font lay tu brand kit, checklist export, viec nen va khong nen lam. Kich hoat khi user nhac 'brief Canva', 'huong dan lam tren Canva', 'direction Canva', 'template Canva', 'layout Canva', 'lam trong Figma', 'ban design chua ranh nen phai chi tay'. Khong dung cho — brief concept anh tinh khong gan cong cu thi dung skill 42-brief-hinh-anh; chuoi slide carousel thi dung skill 43-brief-carousel; quy dinh mau, font va logo cua thuong hieu thi dung skill 46-brand-guideline.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi can chot giong noi thuong hieu mot lan de moi output content ve sau nhat quan — personality 3 tinh tu, bang tone, tu duoc dung va tu cam, cau truc cau, va 5 vi du before/after. Kich hoat khi user nhac 'brand voice', 'giong brand', 'tone of voice', 'viet sao cho dung chat brand', 'moi nguoi viet moi kieu', 'thong nhat giong van'. Khong dung cho — quy dinh mau sac va font thi dung skill 46-brand-guideline; dinh vi thuong hieu thi dung skill 58-positioning; viet mot bai cu the thi dung skill 36-content-brief.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu. Kich hoat khi user nhac 'brief bai content', 'brief tung bai', 'goc cho bai nay', 'viet gi cho bai thu 3', 'content brief', 'huong dan viet bai'. Khong dung cho — lap lich ca thang thi dung skill 01-lich-noi-dung; viet caption thanh pham thi dung skill 37-caption-social; brief hinh anh thi dung skill 42-brief-hinh-anh.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi can lan toa qua group va cong dong mot cach that — chon group, ho so nguoi tham gia that, kich ban bai va comment, lich dang, va gioi han de khong bi ban. Kich hoat khi user nhac 'seeding', 'dang bai vao group', 'lan toa cong dong', 'ke hoach seeding', 'marketing cong dong', 'vao group ban hang'. Khong dung cho — caption tren trang cua minh thi dung skill 37-caption-social; thue KOC quay ho thi dung skill 06-brief-ugc-egc; xay cong dong cua rieng minh thi dung skill 28-community-building.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi campaign da chot huong va can biet phai thiet ke NHUNG GI — danh sach asset theo kenh kem kich thuoc, so luong, uu tien, nguoi lam, deadline dat nguoc tu ngay launch theo timeline T-14 den D+1 va quy uoc dat ten file. Kich hoat khi user nhac 'asset list', 'danh sach asset campaign', 'designer can lam gi', 'liet ke file thiet ke', 'campaign nay can bao nhieu anh', 'checklist design', 'khong biet con thieu asset nao'. Khong dung cho — brief chi tiet cho tung asset thi dung skill 42-brief-hinh-anh, 43-brief-carousel hoac 44-brief-video-editor; brief tong the chien dich cho ca team thi dung skill 02-brief-chien-dich; nhan mot master ra du kich thuoc thi dung skill 50-asset-resize.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi can brief mot ANH TINH cho designer hoac photographer — banner, thumbnail, poster, anh feed: muc tieu visual, concept va mood, bo cuc, copy overlay, mau va font lay tu brand guideline, kich thuoc theo kenh, tieu chi duyet. Kich hoat khi user nhac 'brief anh', 'brief banner', 'brief thumbnail', 'brief visual', 'dat designer lam anh', 'ta lai anh muon lam sao', 'designer hoi lai hoai'. Khong dung cho — chua co cau overlay / slogan hai lop thi dung skill 74-copy-hai-lop truoc; chuoi nhieu slide thi dung skill 43-brief-carousel; huong dan thao tac tren Canva thi dung skill 45-brief-canva; can asset gap trong ngay khi campaign dang chay thi dung skill 48-quick-visual-brief; tu gen anh bang AI thi dung skill 30-thiet-ke-master.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi da co y tuong va can huong dan NGUOI QUAY hoac NGUOI DUNG PHIM — storyboard tung beat, footage phai quay, chu chay tren man hinh, nhac, nhip cat, end-frame CTA va spec xuat theo kenh. Khac script video: script la loi thoai, day la huong dan dung. Kich hoat khi user nhac 'brief video', 'brief editor', 'storyboard', 'brief dung phim', 'huong dan cat video', 'brief videographer', 'editor cat khong dung y', 'video dai qua can cat lai'. Khong dung cho — viet loi thoai va hook noi truoc camera thi dung skill 04-script-video; nho khach hoac nhan vien tu quay thi dung skill 06-brief-ugc-egc; thue production house tron goi thi dung skill 67-agency-vendor-brief.

日本語の概要は準備中です。原文の説明を表示しています。

Dung khi cuoi thang can biet bai nao work bai nao khong va TAI SAO — phan loai winner/loser theo phan vi, tim pattern theo pillar, format, hook, gio dang va do dai. Kich hoat khi user nhac 'audit content', 'content nao dang work', 'bai nao hieu qua', 'danh gia noi dung thang', 'tai sao bai nay vieu', 'review content'. Khong dung cho — lap plan ky sau tu ket qua audit thi dung skill 40-next-content-plan; viet bao cao trinh sep thi dung skill 07-bao-cao-marketing.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a price has to be set or changed — value-based pricing, anchoring, charm pricing, decoy tiers, good-better-best packaging, discount policy, and margin math, with currency psychology for US, EU, SEA, and LATAM plus dropshipping markup and BE-ROAS. Trigger on 'pricing strategy', 'how much should I charge', 'should I raise prices', 'price tiers', 'customers say it is too expensive', 'dropshipping markup'. Also use when the product is not selling and the user suspects price is the reason. Not for — bonuses, guarantee, and value stack around the price, see `31-offer-design-global`; persuasion beyond price, see `16-marketing-psychology-global`; ad budget math, see `10-reverse-kpi-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when the next period ADS plan must be built from last period results — read the report and the audit, keep and scale winners, stop or fix losers, set new test hypotheses, split budget, plan three budget scenarios, and schedule the creative pipeline. Trigger on 'next month ads plan', 'plan ads from the report', 'what should we run next month', 'Q4 ads plan', 'next quarter media plan', 'the month ended, now what'. Also use when a report and an audit both exist and no decisions have been made. Not for — the first media plan before any data, see `54-media-plan-global`; scoring the account, see `21-ads-audit-global`; the next period CONTENT plan, see `40-next-content-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when someone outside the marketing team has to film — a customer for UGC, an employee for EGC, or a paid creator or KOC — and needs a brief: talking points, shooting guide, do and do-not list, usage rights, deliverables, and batch management. Trigger on 'UGC brief', 'creator brief', 'KOC brief', 'brief for employee videos', 'what do I tell the influencer', 'we hired a creator to film'. Also use when the user asks how to get customers to make videos for the brand. Not for — a script the team writes and shoots itself, see `04-script-video-global`; edit direction for footage already shot, see `44-video-editor-brief-global`; posting inside communities, see `38-community-seeding-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a WINNING ad has to be scaled without breaking it — readiness checks, vertical scaling at plus 20 to 30 percent per step, horizontal scaling into new audiences, creatives, and channels, learning-phase reset risk, how Advantage+ and Performance Max behave when scaled, creative refresh cadence, and the signals that mean stop. Trigger on 'scale ads', 'increase the ad budget', 'scale a winner', 'CPA went up after I scaled', 'how fast can I scale', 'it worked at 50 a day and broke at 200'. Not for — fixing an account that is not working yet, see `03-performance-eval-global`; warm audience plans, see `56-retargeting-plan-global`; proving the winner first, see `19-ab-test-setup-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when warm audiences need a plan — retargeting tiers by intent and recency, a different message per tier, frequency caps, attribution windows, lookalike seeds, exclusion rules, and a first-party data base that survives iOS ATT and cookie deprecation. Trigger on 'retargeting', 'remarketing', 'warm audience', 'custom audience setup', 'retarget cart abandoners', 'my retargeting pool is too small'. Also use when the user says people visit once and never come back. Not for — cold prospecting audiences, see `51-audience-research-global`; the pixel and events that feed these audiences, see `53-tracking-setup-global`; email win-back flows, see `14-email-marketing-global`; raising budgets, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a PAID MEDIA plan is needed — work backward from revenue to max CPA and required budget, split spend across channels, funnel stages, and campaign types, build a ramp-up timeline, set KPI targets per channel, and prepare a contingency plan. Trigger on 'media plan', 'paid media budget', 'how much should I spend on ads', 'channel mix for the campaign', 'plan the ad budget', 'we have 10k a month and no plan'. Also use when a budget number exists and nobody has decided where it goes. Not for — the pure revenue-to-budget math, see `10-reverse-kpi-global`; the whole marketing budget including non-paid, see `61-budget-planning-global`; the next period plan built from results, see `57-next-ads-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when conversion TRACKING must be set up or fixed before spending — Meta Pixel and Conversions API, Google Ads conversions with Enhanced Conversions, GA4, TikTok Pixel and Events API, server-side GTM, consent mode for GDPR and CCPA, UTM conventions, iOS ATT attribution windows, and a pre-launch verification checklist. Trigger on 'tracking setup', 'pixel setup', 'CAPI', 'GA4 events', 'conversions are not being recorded', 'Meta and Shopify numbers do not match'. Also use when launch is imminent and nothing has been verified. Not for — auditing a live account broadly, see `21-ads-audit-global`; analyzing data once it flows, see `13-data-analysis-global`; the campaign hierarchy, see `52-account-structure-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when an ad account HIERARCHY needs designing or cleaning up — campaign, ad set, and ad structure by objective, a naming convention that keeps data readable, CBO versus ABO by stage, how many ad sets and creatives to run, and the minimum daily budget an ad set needs to exit learning. Trigger on 'account structure', 'campaign structure', 'naming convention', 'how many ad sets should I run', 'CBO or ABO', 'our account is a mess of duplicated campaigns'. Not for — scoring an existing account against 84 checkpoints, see `21-ads-audit-global`; pixel and conversion setup, see `53-tracking-setup-global`; budget across channels, see `54-media-plan-global`; scaling a winner, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when paid ad AUDIENCES must be researched and defined before launch — target profile, interest and behavior mapping per platform, audience sizing, cold, warm, and hot tiering, lookalike seeds, exclusions, and ranked targeting hypotheses to test. Trigger on 'audience research', 'who should I target', 'interest targeting', 'Meta audience for this product', 'TikTok targeting ideas', 'my targeting is too broad'. Also use when launch is imminent and the ad set targeting is still empty. Not for — persona and JTBD depth for content, see `09-customer-insight-global`; warm retargeting tiers, see `56-retargeting-plan-global`; where the budget goes, see `54-media-plan-global`; the campaign hierarchy, see `52-account-structure-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when one master design has to become every size a campaign needs — feed, story, reel, cover, and ad placements: the standard size matrix, three strategies of scale-and-crop, re-compose, or rebuild, safe-zone rules, platform crop behavior, and file naming. Trigger on 'resize this design', 'all the sizes', 'adapt to other placements', 'safe zone', 'standard size chart', 'the text gets cut off in stories'. Also use when one visual exists and six placements are waiting on it. Not for — the original concept brief, see `42-image-brief-global`; production steps in Canva or Figma, see `45-design-tool-brief-global`; the full campaign asset list, see `41-campaign-asset-list-global`; an urgent new creative, see `48-quick-visual-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when responsive HTML email has to render correctly in every client — table-based structure, inline CSS, 600px max width, dark mode handling, quirks for Gmail, Apple Mail, Outlook and Yahoo, bulletproof buttons, and a pre-send test checklist, shipping a self-contained .html file to paste into Klaviyo, Mailchimp, HubSpot, or Brevo. Trigger on 'HTML email', 'code an email template', 'responsive email', 'why does my email break in Outlook', 'email dark mode is broken', 'the newsletter looks wrong on mobile'. Not for — sequence strategy and subject lines, see `14-email-marketing-global`; a web page, see `12-landing-page-brief-global`; brand colors and fonts, see `46-brand-guideline-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a LIVE campaign needs a new asset the same day — creative fatigue, CTR decay, climbing frequency, or a new angle to test: stripped-down input, duplicate the winning creative and change only what is listed, a one-page template, and a hard SLA so the designer ships in 2-4 hours. Trigger on 'quick brief', 'need an asset fast', 'creative fatigue', 'swap the creative today', 'frequency is too high', 'the ad is dying and we need a new one'. Not for — planning assets before launch, see `41-campaign-asset-list-global`; a full concept brief with time to spare, see `42-image-brief-global`; resizing an existing master, see `50-asset-resize-global`; raising budget on a winner, see `55-scaling-ads-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when brand VISUAL rules have to be created or updated — brand personality, color system, typography, logo usage, imagery and visual tone, component rules, accessibility contrast, standard asset sizes, and file naming. It is the source document every design skill and the Brand Hub reads. Trigger on 'brand guideline', 'brand book', 'style guide', 'brand standards', 'our designs all look different', 'update the brand palette'. Also use when the user has a logo and nothing written down. Not for — how the brand SOUNDS in writing, see `35-brand-voice-global`; positioning and the message, see `58-positioning-global`; briefing one asset, see `42-image-brief-global`; scoring a design, see `47-design-review-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when a designer needs hands-on production direction inside a tool — Canva, Figma, or Adobe Express: which template to start from, the operating order, element-by-element mapping, grid and spacing, brand kit colors and fonts, export checklist, and the dos and do-nots. Trigger on 'Canva brief', 'Figma brief', 'production direction', 'how do I build this in Canva', 'layout direction for the designer', 'the junior designer needs step by step'. Not for — the creative concept for a static, see `42-image-brief-global`; the concept for a slide sequence, see `43-carousel-brief-global`; the brand rules being applied, see `46-brand-guideline-global`; adapting one master into every size, see `50-asset-resize-global`.

日本語の概要は準備中です。原文の説明を表示しています。

Use when an editor or videographer needs production direction — beat-by-beat storyboard, footage to shoot, b-roll, text overlays, music and pacing, transitions, CTA end frame, and per-channel export specs. This is the EDIT instruction, not the spoken script. Trigger on 'video brief', 'editor brief', 'storyboard', 'brief for the video editor', 'how should this video be cut', 'we have the footage and no direction'. Also use when raw clips exist and nobody knows what the final should look like. Not for — the words said on camera, see `04-script-video-global`; briefing a creator to film their own, see `06-ugc-egc-brief-global`; resizing a finished video, see `50-asset-resize-global`.

日本語の概要は準備中です。原文の説明を表示しています。