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概要と使いどころ

Dung khi can lich dang bai cho ca thang — chot content pillar va ti le, xep bai theo ngay va khung gio, ma tran tai su dung noi dung, va gan muc tieu cho tung tru cot. Kich hoat khi user nhac 'lich noi dung', 'content calendar', 'thang nay dang gi', 'len lich dang bai', 'ke hoach content thang', 'phan bo noi dung'. Khong dung cho — brief tung bai truoc khi viet thi dung skill 36-content-brief; viet caption thanh pham thi dung skill 37-caption-social; lap plan ky sau tu data thi dung skill 40-next-content-plan.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi co data tho tu Meta, TikTok, GA4, CRM hay Google Sheet va can bien thanh insight ra quyet dinh duoc — kem decision log ghi quyet dinh, can cu, tac dong ky vong va ngay review lai. Kich hoat khi user nhac 'phan tich du lieu', 'doc so lieu nay', 'export data ra insight', 'so nay noi len dieu gi', 'lam decision log', 'cohort analysis'. Khong dung cho — chan doan tai sao ads kem thi dung skill 03-danh-gia-hieu-suat; viet bao cao trinh bay thi dung skill 07-bao-cao-marketing.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can hieu VI SAO nguoi ta mua va ap dung nguyen tac tam ly vao marketing — khan hiem, bang chung xa hoi, cam ket nhat quan, uy tin, co lai, neo gia, ac cam mat mat — kem cach dua vao copy, landing page, email, ads va dieu chinh theo van hoa Viet Nam. Kich hoat khi user nhac 'tam ly khach hang', 'marketing psychology', 'FOMO', 'social proof', 'khan hiem', 'Cialdini', 'lam sao thuyet phuc khach', 'trigger cam xuc', 'khach doc xong van khong hanh dong'. Khong dung cho — viet copy thanh pham thi dung skill 05-copy-quang-cao; dong goi goi ban va bonus thi dung skill 31-offer-design; chan doan mot trang cu the khong ra don thi dung skill 68-cro-audit-trang.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi so lieu marketing dang xau va can biet TAI SAO — chan doan theo 5 lop tu tracking, delivery, creative, landing den chat luong audience, roi ra action plan 48h. Kich hoat khi user nhac 'so dang xau', 'CPMess cao qua', 'ROAS thap', 'chan doan root cause', 'tai sao khong ra don', 'ads dot tien'. Khong dung cho — audit CAU HINH tai khoan ads va cham Health Score thi dung skill 21-audit-ads-performance; viet bao cao cho nguoi khac doc thi dung skill 07-bao-cao-marketing; chan doan rieng mot trang thi dung skill 68-cro-audit-trang.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can xay chuoi email hoac Zalo OA gui theo kich ban — welcome series, nurture, promotion, win-back: phan tep, luong automation, subject line, tan suat gui, A/B test va KPI open/click. Kich hoat khi user nhac 'email marketing', 'chuoi email tu dong', 'welcome email', 'email nurture', 'broadcast Zalo OA', 'co list ma khong biet gui gi', 'email khong ai mo', 'cham soc khach qua Zalo'. Khong dung cho — code file HTML email chay duoc tren moi client thi dung skill 49-html-email-template; xay he thong giu chan khach da mua thi dung skill 69-giu-chan-khach-hang; thiet ke qua tang doi thong tin lien he thi dung skill 70-lead-magnet.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can viet brief de XAY landing page moi hoac trang ban hang moi — cau truc section, copy tung khoi, yeu cau ky thuat, tracking va timeline giao dev. Kich hoat khi user nhac 'brief landing page', 'lam trang ban hang', 'can trang dich', 'thue dev lam landing', 'landing page can gi', 'viet noi dung cho trang'. Khong dung cho — trang DA CHAY ma khong ra don thi dung skill 68-cro-audit-trang; email HTML thi dung skill 49-html-email-template; danh sach asset cho ca campaign thi dung skill 41-campaign-asset-list.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can biet doi thu dang lam gi va minh dang dung o dau — phan tich 3 tang doi thu truc tiep, gian tiep, thay the; ban do dinh vi, SWOT, benchmark content va gia, khoang trong thi truong con bo trong. Kich hoat khi user nhac 'nghien cuu doi thu', 'phan tich canh tranh', 'doi thu dang chay gi', 'competitive analysis', 'sao doi thu ban re hon minh', 'doi thu moi noi', 'minh thua doi thu cho nao', 'benchmark thi truong'. Dung ca khi user chi gui link fanpage hoac website doi thu va hoi 'xem giup ho dang lam gi'. Khong dung cho — chot dinh vi cho chinh minh thi dung skill 58-positioning; theo doi lien tuc thao luan mang xa hoi thi dung skill 15-social-listening; nghien cuu tep de chay ads thi dung skill 51-audience-research.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when a leader evaluates a marketing TEAM MEMBER using data — a KPI scorecard by role, strengths with real examples, areas to improve stated as observable behavior, a 30 and 90 day development plan, and a 1-5 rating rubric. Trigger on 'performance review for my marketer', 'evaluate a team member', 'monthly 1:1 review', 'feedback for my content writer', 'development plan for an employee', 'is this person underperforming'. Also use when the user is unhappy with someone and cannot articulate why. Not for — evaluating a campaign rather than a person, see `63-campaign-retrospective-global`; reviewing one piece of output, see `62-marketing-review-global`; scoring an external vendor, see `67-agency-vendor-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can viet bao cao marketing cho nguoi khac doc — weekly 1 trang cho CEO, monthly day du, hoac strategy report theo quy. Cau truc TL;DR, so vs target, insight, quyet dinh can duyet, viec tiep theo. Kich hoat khi user nhac 'bao cao marketing', 'report thang', 'weekly update cho sep', 'tong ket quy', 'lam bao cao cho khach hang', 'bao cao content'. Khong dung cho — chan doan tai sao so xau thi dung skill 03-danh-gia-hieu-suat; bien data tho thanh insight thi dung skill 13-phan-tich-du-lieu.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi da co ket qua audit va can lap plan content ky sau TU DATA chu khong doan — ty le 70 giu winner, 20 toi uu bien the, 10 thu nghiem moi, toi da 2 gia thuyet moi mot ky. Kich hoat khi user nhac 'next content plan', 'plan thang toi', 'content ky sau lam gi', 'dua vao data lap ke hoach', 'thang sau viet gi'. Khong dung cho — audit de biet cai gi work thi chay skill 39-content-audit truoc; xep lich dang theo ngay thi dung skill 01-lich-noi-dung.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi agency hoac freelancer nhan khach moi va can CHINH KHACH DIEN thong tin dau vao — form 11 phan ve san pham, muc tieu, ngan sach, kenh dang chay, doi thu, tai san san co, kem 20 ban toi uu theo tung nganh. Kich hoat khi user nhac 'brief khach hang', 'client intake', 'form khach dien', 'nhan khach moi', 'hoi khach nhung gi', 'chua biet gi ve khach', 'onboard khach hang moi', 'questionnaire cho khach'. Khong dung cho — tao file context noi bo cho san pham cua chinh minh thi dung skill product-marketing-context; dao sau insight khach hang cuoi thi dung skill 09-insight-khach-hang; brief NGUOC ra cho agency hoac vendor lam thi dung skill 67-agency-vendor-brief.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can MO va thiet lap kenh marketing tu con so khong — TikTok Brand, Zalo OA, Fanpage, Instagram Business, Google Business Profile, TikTok Shop, tai khoan email: checklist setup 4 giai doan, thong so ky thuat, lien ket cheo va ke hoach 30 ngay dau. Kich hoat khi user nhac 'thiet lap kenh', 'tao fanpage moi', 'dang ky Zalo OA', 'mo TikTok Shop', 'setup kenh tu dau', 'chua co kenh nao het', 'kenh moi lap nen lam gi truoc', 'mo kenh moi'. Khong dung cho — cau truc tai khoan quang cao thi dung skill 52-account-structure; gan pixel va do chuyen doi thi dung skill 53-tracking-setup; len lich dang bai thi dung skill 01-lich-noi-dung; van hanh email va Zalo broadcast thi dung skill 14-email-marketing.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can brief mot chien dich cu the cho ca team thuc thi — muc tieu, thong diep, deliverable, timeline phan cong theo tuan, gate duyet va ma tran rui ro. Kich hoat khi user nhac 'brief chien dich', 'ke hoach campaign', 'len brief cho team', 'chien dich thang toi', 'phan cong campaign', 'timeline chien dich'. Khong dung cho — ke hoach marketing ca ky thi dung skill 00-ke-hoach-mkt; danh sach asset can thiet ke thi dung skill 41-campaign-asset-list; giao viec cho tung nguoi thi dung skill 64-team-brief.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when a marketing BUDGET has to be planned or managed in USD — allocation by bucket, channel, and month, test versus scale split, scale-up and stop-loss thresholds, reserve, a plan-versus-actual tracker, and a review cadence. Trigger on 'budget planning', 'marketing budget', 'split the budget across channels', 'stop loss threshold', 'quarterly budget', 'we keep overspending and nobody notices'. Also use when a number has been approved and nobody has divided it up. Not for — the revenue-backward math that produces the number, see `10-reverse-kpi-global`; paid media allocation only, see `54-media-plan-global`; paying an external vendor, see `67-agency-vendor-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi da co lich content va can brief tung bai truoc khi viet — goc tiep can, insight goc, key message, CTA, format va tieu chuan nghiem thu. Kich hoat khi user nhac 'brief bai content', 'brief tung bai', 'goc cho bai nay', 'viet gi cho bai thu 3', 'content brief', 'huong dan viet bai'. Khong dung cho — lap lich ca thang thi dung skill 01-lich-noi-dung; viet caption thanh pham thi dung skill 37-caption-social; brief hinh anh thi dung skill 42-brief-hinh-anh.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can viet copy quang cao TRA TIEN cho Meta, TikTok hoac Google — 6 bien the theo 3 tang pheu TOFU/MOFU/BOFU, tuan thu gioi han ky tu va chinh sach nen tang. Co Mode A cho san pham va Mode B cho personal brand, tu chon theo file context. Kich hoat khi user nhac 'viet copy quang cao', 'noi dung chay ads', 'copy Facebook Ads', 'copy TikTok Ads', 'google rsa', 'tieu de quang cao', 'copy retarget'. Khong dung cho — caption dang organic khong chay tien thi dung skill 37-caption-social; slogan / cau hai y / headline poster thi dung skill 74-copy-hai-lop; loi thoai video thi dung skill 04-script-video; duyet copy da viet thi dung skill 62-marketing-review.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can tinh nguoc tu muc tieu doanh thu ra so lead can, CPL toi da va ngan sach phai chi — kem 3 kich ban va nguong healthy tung buoc pheu. Kich hoat khi user nhac 'tinh KPI nguoc', 'CPL toi da la bao nhieu', 'can bao nhieu ngan sach', 'tinh nguoc tu doanh thu', 'muc tieu bao nhieu don', 'break-even ROAS'. Khong dung cho — phan bo ngan sach da co ra tung kenh va thang thi dung skill 61-budget-planning; lap media plan chi tiet theo funnel thi dung skill 54-media-plan.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi designer se lam TREN CANVA hoac Figma va can direction thao tac cu the — chon template base, thu tu thao tac, map tung element vao vi tri, luoi va khoang cach, mau va font lay tu brand kit, checklist export, viec nen va khong nen lam. Kich hoat khi user nhac 'brief Canva', 'huong dan lam tren Canva', 'direction Canva', 'template Canva', 'layout Canva', 'lam trong Figma', 'ban design chua ranh nen phai chi tay'. Khong dung cho — brief concept anh tinh khong gan cong cu thi dung skill 42-brief-hinh-anh; chuoi slide carousel thi dung skill 43-brief-carousel; quy dinh mau, font va logo cua thuong hieu thi dung skill 46-brand-guideline.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi can test co ky luat de biet phuong an nao thang that — chon dung mot bien de test, viet gia thuyet, tinh sample size, setup tracking, doc y nghia thong ke va ghi test log cho ads, landing page, email hoac gia. Kich hoat khi user nhac 'A/B test', 'split test', 'test creative', 'test copy', 'test landing', 'chay bao lau moi du ket luan', 'ban nao thang', 'test xong khong biet doc ket qua', 'ket qua co dang tin khong'. Khong dung cho — so dang xau va can chan doan nguyen nhan thi dung skill 03-danh-gia-hieu-suat; nhan ngan sach cho creative da thang thi dung skill 55-scaling-ads; ra soat toan bo trang khong ra don thi dung skill 68-cro-audit-trang.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when a leader must review or approve TEXT-based team output before it ships — content briefs checked for angle, pillar, and CTA, ad copy and creative checked for substantiated claims, on-brand tone, a hook inside the first 125 characters, and platform policy, ending in an Approve, Revise, or Redo verdict with point-by-point feedback. Trigger on 'review this brief', 'approve the ad copy', 'check ads before launch', 'review team output', 'is this good enough to publish', 'my team keeps sending me drafts'. Not for — reviewing a visual design, see `47-design-review-global`; evaluating a person over a period, see `65-team-performance-review-global`; writing the copy yourself, see `05-ad-copy-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when briefing or managing an EXTERNAL agency, freelancer, or production vendor — scope of work, deliverable specs, revision rounds, approval process, USD payment milestones, IP assignment and confidentiality terms, communication rules, and a post-project vendor scorecard. Trigger on 'brief an agency', 'hire a freelancer', 'scope of work', 'the agency is not delivering', 'onboard a new vendor', 'we keep paying for work we have to redo'. Also use when the user is about to sign a supplier with nothing written down. Not for — briefing an internal team member, see `64-team-brief-global`; the campaign brief itself, see `02-campaign-brief-global`; the asset list the vendor produces, see `41-campaign-asset-list-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Dung khi muon khach cu keo khach moi — thiet ke chuong trinh gioi thieu, affiliate, ma moi ban: co che thuong mot chieu hay hai chieu, muc thuong, cach theo doi, chong gian lan va kich ban ra mat chuong trinh. Kich hoat khi user nhac 'chuong trinh gioi thieu', 'referral program', 'affiliate', 'ma moi ban', 'hoa hong gioi thieu', 'word of mouth', 'khach gioi thieu khach', 'CTV ban hang huong hoa hong'. Khong dung cho — giu chan khach cu de ho mua lai thi dung skill 69-giu-chan-khach-hang; xay cong dong quanh thuong hieu ca nhan thi dung skill 28-community-building; thue KOC va creator quay bai thi dung skill 06-brief-ugc-egc.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when starting work on a new product, client, or market — this skill creates the file `.agents/product-marketing-context-global.md` that 60+ other global skills read before they write anything: product, ICP, positioning, proof, objections, brand voice, pricing, and KPIs, with a region variant for US, EU, SEA, or LATAM. Run once, reuse forever. Trigger on 'set up marketing context', 'new client setup', 'onboard a new product', 'the AI does not know my product', 'US marketing context', 'EU GDPR setup', 'SEA market context', 'LATAM setup'. Also use when the user complains every answer comes back generic because nothing about the business was ever provided. Not for — a personal brand belonging to a founder, coach, or creator, see `22-personal-brand-context-global`; deep persona and JTBD research, see `09-customer-insight-global`; the period plan itself, see `00-marketing-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新

Use when a campaign has ENDED and the team needs a structured retrospective — a scorecard against target, what worked, what did not, and why with evidence, surprises, process review, lessons written back into the playbook and Brand Hub, and action items with owners. Trigger on 'campaign retrospective', 'campaign retro', 'post-mortem', 'campaign debrief', 'what worked and what did not', 'the campaign is over, what did we learn'. Also use when a campaign underdelivered and the team is arguing about why. Not for — a periodic performance report, see `07-marketing-report-global`; diagnosing live numbers mid-flight, see `03-performance-eval-global`; the next period ads plan, see `57-next-ads-plan-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6182026年9月12日 更新