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50-asset-resize

Dung khi da co MOT master design va can ra du kich thuoc cho tat ca kenh — bang kich thuoc chuan 2025-2026 cho feed, story, reel, cover, placement ads; 3 cach xu ly scale-crop, re-compose, rebuild; quy tac safe zone va cach dat ten file. Kich hoat khi user nhac 'resize asset', 'du kich thuoc', 'adapt kich thuoc', 'bang kich thuoc chuan', 'safe zone', 'anh bi cat mat chu tren story', 'mot anh dang duoc may cho'. Khong dung cho — thiet ke moi tu concept thi dung skill 42-brief-hinh-anh; asset gap khi campaign dang chay thi dung skill 48-quick-visual-brief; liet ke toan bo asset cua campaign thi dung skill 41-campaign-asset-list.

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Asset Resize

Resize khong phai keo to keo nho — moi ti le can re-compose de hierarchy van dung. 1 master design tot → 10+ variants: day la khau tiet kiem thoi gian nhieu nhat cua design production, va la viec dau tien sau campaign (repurpose winner o D+2).

Thu thap thong tin

Doc asset list (41-campaign-asset-list) neu co. Neu thieu, hoi toi da 4 cau:

  1. Master design la gi? Link file goc (Canva/Figma) + kich thuoc va kenh ban dau?
  2. Can resize ra kenh / kich thuoc nao? Liet ke het — hay lay theo asset list?
  3. Element nao khong duoc mat? Text, CTA, logo, khuon mat, san pham — co element nao gan canh khong?
  4. Duoc phep crop noi dung khong, hay phai giu nguyen toan bo?

Nguyen tac

  1. Luon resize tu file goc (master) — khong resize tu file da resize (chat luong giam dan).
  2. Element quan trong khong duoc crop o bat ky kich thuoc nao — focal point, CTA, logo phai con nguyen.
  3. Moi ratio can chien luoc rieng — khong ap 1 cach cho tat ca.
  4. Khong giu du noi dung sau resize → bao Leader quyet dinh bo element nao, khong tu quyet.
  5. Repurpose winner ngay sau campaign (D+2) — de lau mat context.
  6. Cap nhat trang thai vao asset list sau moi kich thuoc xong.

Quy trinh

Buoc 1 — Phan tich master

Xac dinh: focal point la gi; safe zone cua tung element (text, CTA, logo cach canh bao nhieu); dieu gi CO THE crop (background, texture) va KHONG DUOC crop (message, khuon mat, san pham, CTA).

Buoc 2 — Chon strategy cho tung kich thuoc dich

StrategyKhi nao dungCach lam
Scale & CropRatio gan nhau (1:1 → 4:5, 16:9 → 1.91:1)Giu nguyen layout, crop bot background
Re-composeRatio khac vua (1:1 → 16:9, landscape → cover)Dich chuyen element de fit ratio moi, giu hierarchy
RebuildRatio khac han (1:1 → 9:16, feed → email)Lam lai tu dau tren canvas moi, giu concept + mau + copy

Buoc 3 — Resize theo thu tu uu tien

Lam kich thuoc kenh chinh truoc (thuong Feed 1:1), sau do den cac kich thuoc con lai theo priority trong resize map.

Buoc 4 — Kiem tra, dat ten, upload, update

Check tung file theo final checklist → dat ten dung convention → upload dung subfolder → update trang thai asset list.

Bang kich thuoc chuan 2025-2026

Social media

LoaiKich thuocTi leKenhGhi chu
Feed post vuong1080x1080px1:1Facebook, InstagramKich thuoc lam truoc tien
Feed post doc1080x1350px4:5Instagram, FacebookChiem nhieu man hinh hon tren mobile
Story / Reels1080x1920px9:16FB/IG Story, ReelsSafe zone 250px top/bottom
TikTok video/thumbnail1080x1920px9:16TikTokSafe zone 150px top / 300px bottom
Facebook cover820x312px~2.6:1FB PageMobile crop 2 ben — de noi dung o giua
LinkedIn post1200x627px~1.91:1LinkedIn
YouTube thumbnail1280x720px16:9YouTube

Ads (Meta)

LoaiKich thuocGhi chu
Feed ads1080x1080pxDung cho ca FB + IG
Story ads1080x1920pxNoi dung cach mep ~14%
Carousel1080x1080pxToi thieu 2, toi da 10 card
Link post banner1200x628px

Email / Zalo / Website

LoaiKich thuocTi leStrategy thuong dung
Email header600x200px3:1Rebuild
Email hero600x400px3:2Scale & Crop
Zalo OA cover1200x500px12:5Scale & Crop
Website hero desktop1440x600px2.4:1Re-compose
Website hero mobile375x300px5:4Rebuild

Tai lieu

LoaiKich thuocDung khi
Slide deck 16:91920x1080pxPresentation, pitch
A4 doc / ngang210x297mm / 297x210mmReport, proposal in

Quy tac re-compose

Landscape / vuong → doc (→ 9:16):

  • Logo: giu vi tri theo brand guideline (thuong bottom-right)
  • Headline: chuyen len top 1/3
  • CTA: luon o bottom 1/3 nhung tren safe zone
  • Safe zone story/reels: 250px top/bottom; TikTok: 150px top / 300px bottom

Vuong → email (600px):

  • Tang font size neu text qua nho o width moi
  • Don gian hoa visual — bot element phu
  • CTA button toi thieu 44x44px

→ cover (FB/Zalo):

  • Noi dung chinh don vao vung giua — 2 ben se bi crop tren mobile
  • Khong dat text sat mep

Naming va folder

  • Ten file: [Campaign]_[Kenh]_[KichThuoc]_[Version]_[Status].jpg
  • Vi du: KhoaHocQ3_FB_1080x1080_v1_APPROVED.jpg
  • Folder:
/[Brand]/Campaigns/[TenCampaign]/Assets/Final/
  Facebook/  TikTok/  Email/  Zalo/  Website/  Archive/

Cau truc ket qua

Ten file: asset-resize-[campaign]-[YYYYMMDD].md

# Resize Map — [Ten campaign]

## Master design
| Hang muc | Chi tiet |
|----------|----------|
| Master file | [link goc] |
| Kich thuoc goc | |
| Focal point | |
| Element khong duoc mat | |

## Resize map
| Kich thuoc | Ti le | Kenh / dung cho | Strategy | Priority | Trang thai |
|-----------|-------|-----------------|----------|----------|------------|
| 1080x1080px | 1:1 | FB/IG Feed + Ads | Scale & Crop | Cao | |
| 1080x1350px | 4:5 | IG Feed doc | Re-compose | Cao | |
| 1080x1920px | 9:16 | Story / Reels / TikTok | Rebuild | Cao | |
| 1200x628px | 1.91:1 | Link banner | Scale & Crop | TB | |
| 600x200px | 3:1 | Email header | Rebuild | TB | |
| [them theo asset list] | | | | | |

## Ghi chu re-compose tung kich thuoc
- [kich thuoc]: [element nao doi cho, crop gi, luu y safe zone]

Final checklist

  • Tat ca kich thuoc trong resize map da xong
  • Khong co anh bi meo (khong stretch — chi scale giu ti le)
  • Text khong bi crop — safe zone tung kenh dam bao
  • Logo hien dien va dung version o moi kich thuoc
  • CTA van doc duoc o kich thuoc nho nhat
  • Font size van doc duoc tren mobile sau resize (>= 14px hien thi)
  • File dat ten dung convention, dung status tag
  • Upload dung subfolder theo kenh
  • Trang thai da update trong asset list

Lien ket skill

  • 41-campaign-asset-list: danh sach kich thuoc can lam lay tu asset list; resize xong update nguoc lai.
  • 42-brief-hinh-anh: master design sinh ra tu brief anh; adapt rules ghi trong brief khi co nhieu size.
  • 48-quick-visual-brief: variant thang tu quick brief → resize ra cac kich thuoc con lai.
  • 21-audit-ads-performance: xac dinh winner de repurpose sau campaign (D+1 danh dau, D+2 resize).
  • 46-brand-guideline: vi tri logo, font toi thieu, spacing khi re-compose.

Checklist chat luong

  • Master da phan tich: focal point + element khong duoc mat + vung crop duoc
  • Moi kich thuoc dich co strategy ro (Scale & Crop / Re-compose / Rebuild)
  • Thu tu uu tien ro — kenh chinh lam truoc
  • Safe zone tung kenh ap dung dung bang chuan
  • Truong hop khong giu du noi dung da bao Leader quyet
  • Resize tu file goc, khong tu file export
  • Final checklist chay xong truoc khi bao done

レビュー

まだレビューはありません。使ってみた感想をお寄せください。

同じリポジトリのスキル

概要と使いどころ

Dung khi can ke hoach marketing tong the cho mot ky — muc tieu, phan khuc, kenh, ngan sach, timeline, KPI va ma tran rui ro. Co ca che do ban day du va che do ke hoach 1 trang cho chu doanh nghiep nho. Kich hoat khi user nhac 'lap ke hoach marketing', 'ke hoach MKT', 'marketing plan', 'chien luoc marketing nam', 'plan quy toi', 'ke hoach 1 trang'. Khong dung cho — tinh nguoc ngan sach tu doanh thu thi dung skill 10-tinh-kpi-nguoc; phan bo ngan sach chi tiet theo kenh thi dung skill 61-budget-planning; brief mot chien dich cu the thi dung skill 02-brief-chien-dich.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

Use when the user needs an overall marketing plan for a period — objectives, segments, positioning, channel mix, content direction, budget, timeline, KPIs, and a risk matrix, adapted to US, EU, SEA, or LATAM. Trigger on 'marketing plan', 'marketing strategy for next year', 'go-to-market roadmap', 'plan for Q3', 'we have no marketing plan', 'where should we spend next quarter'. Also use when a founder only says the business needs to grow and has no idea which channel to start with. Not for — one specific campaign, see `02-campaign-brief-global`; working backward from a revenue goal to spend, see `10-reverse-kpi-global`; splitting a budget across channels and months, see `61-budget-planning-global`; taking a brand new product to market, see `59-go-to-market-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

Use when the user needs a monthly or weekly content calendar — posting schedule per channel, funnel ratio, content pillars, repurposing matrix, and an owner per slot. Trigger on 'content calendar', 'posting schedule', 'what should we post this month', 'editorial calendar', 'social media plan', 'we post randomly with no plan'. Also use when the user only says the team keeps running out of things to post. Not for — the brief for one specific post, see `36-content-brief-global`; the caption text itself, see `37-social-caption-global`; deciding next period content from last period data, see `40-next-content-plan-global`; a paid campaign timeline, see `02-campaign-brief-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

Dung khi can lich dang bai cho ca thang — chot content pillar va ti le, xep bai theo ngay va khung gio, ma tran tai su dung noi dung, va gan muc tieu cho tung tru cot. Kich hoat khi user nhac 'lich noi dung', 'content calendar', 'thang nay dang gi', 'len lich dang bai', 'ke hoach content thang', 'phan bo noi dung'. Khong dung cho — brief tung bai truoc khi viet thi dung skill 36-content-brief; viet caption thanh pham thi dung skill 37-caption-social; lap plan ky sau tu data thi dung skill 40-next-content-plan.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

Dung khi can brief mot chien dich cu the cho ca team thuc thi — muc tieu, thong diep, deliverable, timeline phan cong theo tuan, gate duyet va ma tran rui ro. Kich hoat khi user nhac 'brief chien dich', 'ke hoach campaign', 'len brief cho team', 'chien dich thang toi', 'phan cong campaign', 'timeline chien dich'. Khong dung cho — ke hoach marketing ca ky thi dung skill 00-ke-hoach-mkt; danh sach asset can thiet ke thi dung skill 41-campaign-asset-list; giao viec cho tung nguoi thi dung skill 64-team-brief.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

Use when a specific campaign needs a brief the whole team can execute from — context, objective, audience, core message, creative direction, channels, deliverables, week-by-week timeline, approval gates, and risks. Trigger on 'campaign brief', 'creative brief', 'launch brief', 'brief the team on this campaign', 'we are running a promo next month', 'what is the plan for this campaign'. Also use when the user describes a promotion out loud and asks for something the team can actually run. Not for — the whole period plan, see `00-marketing-plan-global`; the list of design files needed, see `41-campaign-asset-list-global`; assigning work to one person, see `64-team-brief-global`; a new product launch sequence, see `59-go-to-market-global`.

日本語の概要は準備中です。原文の説明を表示しています。

minhnv0807/ai-business-skills6132026年9月12日 更新

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